Social Peers Playdate App

 

Deliverables

UX Scenarios, UX Flow, Wireframes and Prototype

Role + Company + Year

UX/UI Designer, Freelance Consultant—2018

 

Project Overview

Treehouse Tribe is a San Francisco based social peer group organization focusing on helping children develop social skills with friends! The goal of the app would be to reduce the time spent match-making children with learning differences and give parents the freedom and ability to find a play date partner for their child and schedule playtime on their own. The mobile app would expedite current scheduling processes and provide their services to a greater audience. ​

Discovery

Project goals uncovered during interviews with the business owner and parents

 

As a parent of a special needs child, I would like to be able to…

  • Easily create a profile and find a play date partner for my child. 

  • Have autonomy to schedule a playdate on my own time.

  • Find the necessary information and approximate location of a parent and child before scheduling.

 
 

hypothesis.

How can Treehouse Tribe provide their busy moms a safe and convenient way to access their customized play date on their own time and generate a higher turn over rate on play dates scheduled?

 

Define

Identifying the necessary components that will drive the app

The research concluded a set of multiple users and the need for a match-making algorithm.

 

Four Archetypes

Match Making Algorithm

Create a matching algorithm according to established company behavior criteria, and the specific interests and needs of a child seeking social engagement:

  • Automatic filtering within a 3 year(s) age gap 

  • Location

  • Gender

  • Communication style

  • Special interests/hobbies

Ideation & Design

Navigation flow for each step throughout the user's journey.

Iterate & Refine

Reflection

Future Opportunities

  • Meet inclusive design principles for all personas and demographic (ie., children, social peers, and employees)

  • Further iterations and A/B testing with established Treehouse Tribe Parents

Factors to consider

  • Who will manage the app, the parents, the individual children, or both?

  • Include on demand playdate requests for established members