Social Peers Playdate App
Deliverables
UX Scenarios, UX Flow, Wireframes and Prototype
Role + Company + Year
UX/UI Designer, Freelance Consultant—2018
Project Overview
Treehouse Tribe is a San Francisco based social peer group organization focusing on helping children develop social skills with friends! The goal of the app would be to reduce the time spent match-making children with learning differences and give parents the freedom and ability to find a play date partner for their child and schedule playtime on their own. The mobile app would expedite current scheduling processes and provide their services to a greater audience.
Discovery
Project goals uncovered during interviews with the business owner and parents
As a parent of a special needs child, I would like to be able to…
Easily create a profile and find a play date partner for my child.
Have autonomy to schedule a playdate on my own time.
Find the necessary information and approximate location of a parent and child before scheduling.
hypothesis.
How can Treehouse Tribe provide their busy moms a safe and convenient way to access their customized play date on their own time and generate a higher turn over rate on play dates scheduled?
Define
Identifying the necessary components that will drive the app
The research concluded a set of multiple users and the need for a match-making algorithm.
Four Archetypes
Match Making Algorithm
Create a matching algorithm according to established company behavior criteria, and the specific interests and needs of a child seeking social engagement:
Automatic filtering within a 3 year(s) age gap
Location
Gender
Communication style
Special interests/hobbies
Ideation & Design
Navigation flow for each step throughout the user's journey.
Iterate & Refine
Reflection
Future Opportunities
Meet inclusive design principles for all personas and demographic (ie., children, social peers, and employees)
Further iterations and A/B testing with established Treehouse Tribe Parents
Factors to consider
Who will manage the app, the parents, the individual children, or both?
Include on demand playdate requests for established members